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CRM Consultancy – Do It Properly
Building an effective CRM system is not easy – it requires expertise, clarity and teamwork. CRM implementation needs a north star, and that’s why most businesses need a consulting partner. We design, implement and optimise CRM systems that accelerate your revenue and give you full visibility of sales.
Over the last year, CRM has evolved fast – and so have we. More than 50% of our projects now combine CRM with AI automation, helping businesses eliminate manual work, speed up decisions and unlock commercial performance like never before. At Ascent, we have 18 years of experience and have delivered over 600 successful CRM projects, with a skilled team of senior CRM consultants, project managers, implementers and developers. Our team works with your business to implement CRM systems.
Our mission is simple: ease the complexity from CRM and deliver measurable, board‑level outcomes for your business.
We’re building the UK’s leading CRM consultancy, with two offices across the Midlands and London.
Our Values
Innovation
We embrace new technology only where it truly adds value, and are solution agnostic.
Customer Success
We measure our success by our customers’ success.
Partnership
We are always there for our customers, treating their goals as if they were our own.
Integrity & Transparency
We provide expert advice and clear communication at every step.
Continuous Improvement
We challenge ourselves to learn, adapt, and deliver better solutions.
People-First
Behind every CRM strategy are real people – users, customers and teams. We never lose sight of the people behind the systems and data.
How Our CRM Consultants Help You
Our CRM consultants design and implement end-to-end solutions which are tailored to your business model and growth objectives.
We specialise in delivering CRM implementations for Zoho, HubSpot and Salesforce – recommending the system that fits your business, not the one that pays the highest commission. In volatile markets, CRM isn’t optional – it’s mission‑critical to becoming scalable and profitable. If you don’t have it, your competitors already have the edge. Ascent is your trusted CRM consultancy partner in the UK, supporting you with strategy and efficiency to drive profitability for your business. We rebuild your CRM properly, ensuring adoption, automation and reporting all work correctly. It’s never too late to rescue your project – but the longer you wait, the more revenue you leave on the table.
Our Accreditations
We’re proud to have achieved recognised certifications across Zoho, Cyber Essentials and HIPAA. These accreditations reflect the standards we work to, and the platforms we’re trusted to deliver. They’re the result of real exams, assessments and expertise – demonstrating the depth of our technical capability and the security standards we operate at. It’s the level of quality our clients expect.
Ready to rescue your CRM before it holds your business back?
Let’s rebuild your CRM into a system your teams actually trust and use.
Book a discovery call with one of our consultants, or enquire at info@ascentbusiness.co.uk
CRM Consultancy FAQs
Q. What does a CRM consultancy do?
A. A CRM consultancy helps businesses design, implement and optimise CRM systems so they support sales, marketing and customer service teams. Consultants ensure that the CRM aligns with your processes, data, people and long‑term growth goals.
Q. Why hire a CRM consultant?
A. A consultant brings expertise, objectivity and technical knowledge to help you avoid costly mistakes, improve user adoption, streamline processes and maximise ROI from your current investment. The biggest cost in CRM isn’t hiring a consultant – it’s the price of getting it wrong.
Q. Which CRM platforms do you support?
A. We specialise in Zoho, HubSpot and Salesforce – delivering strategy, implementation, optimisation and ongoing support across all three platforms.
Q. Can you fix a failed CRM implementation?
A. Yes, we fix failed implementations. Many CRM issues stem from poor initial setup. We re‑implement and optimise systems to improve adoption, reporting, automation and overall performance.