News
News
Stay informed with the latest CRM news, announcements, releases and updates to enhance your business operations and customer relationships.
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HubSpot vs Salesforce: The Ultimate Guide
Choosing between HubSpot and Salesforce isn’t about comparing feature checklists. Both are market‑leading platforms. Both can run sales, automate workflows and centralise customer data. The real question is far more…
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CRM for Transportation: How To Reduce Empty Journeys and Protect Your Margins
Ineel, Marketing Executive interviews Edward Rochford, CRM Expert & Tabish Alam, Senior CRM Consultant at Ascent Transportation is an industry with tight margins. Fuel volatility, rising labour costs and unpredictable…
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CRM for Real Estate: Manage Listings, Contracts & Referral Revenue in One Place
Ineel, Marketing Executive interviews Tabish Alam, CRM Expert & Edward Rochford, CEO at Ascent Real estate has always been a relationship business, but the commercial model has shifted. Today, the…
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CRM for Industrial Science: Manage Calibration and R&D Tracking with Precision
Ineel, Marketing Executive interviews Tabish Alam, CRM Expert & Edward Rochford, CEO at Ascent Industrial science environments run on precision. Whether you’re calibrating instruments, servicing equipment, or engineering new processes,…
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CRM for Life Sciences: Streamline Research, Testing and Pharmaceutical Operations
Ineel, Marketing Executive interviews Tabish Alam, Senior CRM Consultant The life sciences sector is built on precision, compliance and commercial discipline. Whether you operate in research‑based life sciences, testing laboratories…
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CRM for Construction: Acquire New Projects, Win More Tenders & Run Better Contracts
Ineel, Marketing Executive interviews Tabish Alam, CRM Expert & Edward Rochford, CEO at Ascent The construction sector is driven by opportunity, relationships and delivery. New work is won long before…






