CRM for Retail: Connect Your Till, Stock & VAT Into One Automated System
Ineel, Marketing Executive interviews Edward Rochford, CRM Expert & CEO at Ascent Retail has shifted. Small shops, cafés, bars and restaurants now operate in an environment...
CRM for Commercial Banking: Automate KYB, Compliance & Business Onboarding
Ineel, Marketing Executive interviews Edward Rochford, CEO at Ascent Commercial banking has become significantly more complex. Business customers expect fast onboarding, regulators expect airtight compliance, and...
CRM for Retail Banking: Automate Compliance, Sales Bonuses & KYC at Scale
Ineel, Marketing Executive interviews Edward Rochford, CEO at Ascent Retail banking has changed. Customers now expect smooth digital experiences, regulators expect full compliance, and banks expect...
CRM for Accountants: Automate Monthly Billing & Save Thousands
Ineel, Marketing Executive interviews Edward Rochford, CEO at Ascent AI‑driven CRM automation is now transforming one of the most repetitive and time‑consuming tasks for accountancy firms:...
Speed Up Your Sales With AI: Transform Your Proposals In Zoho CRM
Ineel, Marketing Executive interviews Edward Rochford, CRM Expert & CEO at Ascent AI sales automation is now removing the slowest part of the sales cycle: writing...
AI Workflows in CRM: The Next Evolution in RevOps
AI workflows in CRM represent the next evolution in revenue operations. Traditional workflows rely on rigid rules, manual updates and human workload. In 2026, CRM workflows...
AI‑Driven CRM Segmentation: High‑Conversion Messaging in 2026
AI‑driven CRM segmentation is now at the core of high‑conversion lifecycle messaging. Static lists, manual tagging and broad audience filters simply can’t keep up with modern...
CRM Integration with SEO: Convert Organic Traffic & Leads Into Revenue
Organic search still drives the majority of inbound demand for B2B firms – yet many teams fail to convert that demand into revenue. SEO generates traffic...
CRM with Email Marketing: Why CRM Is Far More Than Sending Bulk Emails
Many businesses in 2026 still treat email marketing as a standalone activity – a tool for sending newsletters, campaigns or mass outreach. However, when email sits...
Ascent Awarded Zoho Premium Partner Status at Zoho Inspire Europe 2026
Nina, Operations Manager at Ascent with Sachin, UK Managing Director & Sebastian, Head of Channel Management of Zoho Ascent has officially been recognised as a Zoho...